Façade lettering - ZAL Car park, HamburgRealized

Welcome to the new car park of the ZAL (Center for Applied Aeronautical Research), where every user always lands on the right atmospheric level. Here, you can expect a fascinating reinterpretation of typical landing strip signs that not only gives the parking levels and staircases a unique identity but also brings about a refreshing change in perspective through an impressive wall graphic on the facade. The innovative design approach that already characterized the main building of the research center and was developed by Studio Gourdin is consistently continued here and skilfully supplemented by new visual elements. Get ready to live an extraordinary parking experience!

You can find a time-lapse of the façade lettering making-of on our YouTube channel​​​​​​​: https://www.youtube.com/@studio_gourdin

The wayfinding has been awarded at the DNA Paris Design Awards 2023 in the category 'Graphic Design - Communication Design' as a winner and won GOLD at the Indigo Design award 2023.